During the last few months of the year, many associations will be planning which continuing education courses they’ll offer in the new year. Not only that, but they’ll probably be looking at ways to update their existing training course materials to reflect new developments in the industry.
If your association is looking to refresh your course books and other materials next year, you might run into a problem; you’ll need to use your existing course books until the new ones are ready for publication. So what do you do if your course book inventory is running low?
Doing a large print run in this situation just doesn’t make sense. In a few months, you’ll be ready to print and distribute the new books, and the old ones will be discarded, costing your association money for wasted product.
But there is a solution for this: Print-on-demand! People typically think of print-on-demand as a smart way to keep inventory costs down, but this isn’t the only way to take advantage of it. Print-on-demand can also be used as a stopgap for your training materials while you prepare new course material. This model lets you keep the inventory you need in the short term without wasting money on a large print run that will become obsolete in the near future.
How print-on-demand can work with your course updates
Print-on-demand may not work the way you initially expect it to. When you need a course book order fulfilled, we don’t print one single book at a time.
Instead, we create a micro inventory for you that allows you to fill your customers’ orders without committing to a large quantity. This may entail printing 10 books initially, then printing a few more as orders are sent out. What’s even better is that you only pay for the books that are actually ordered by your learners!
By using this solution, your association can save money by not wasting a large inventory of old training course materials as you prepare to update your content. You can continue to grow and evolve as a continuing education provider without the stress of wasting course books.
As you prepare material for your new courses, you also need to think about how you’re going to promote them at the start of the new year. Download our free whitepaper to learn more about how content marketing can help you promote courses online!