My favorite topics for these blog posts are the ones that stem from conversations with organizations on the front lines of training adults. Recently, I was speaking with Todd Macey from Vital Learning, a company with a long history of training leaders and management of Fortune 500 companies. As we were talking, I realized his insights into the personalization of learning could be helpful for all organizations that provide training.
Todd pointed out that companies are moving away from offering a large online-only library of courses. This self-study approach has been a popular way for companies to facilitate cost-effective training over the past few years, but not necessarily meeting their learning objectives: “Companies are rethinking that approach of giving access to a bunch of courses and letting participants go their own route. That type of solution is not providing the results they are looking for and it’s not robust enough.”
Instead, Todd sees a shift towards a hybrid learning style approach that combines online course content with an element of instructor-led training, either online or in-person: “More and more companies are emphasizing that blended approach. They get the efficiency and ‘just in time benefits’ of an online experience, but couple that with a robust learning plan, one-on-one coaching, skill practice with others on their team and follow up exercises.”
Adding a Local Element to Training
Companies are also adding an additional layer of personalization to their training by finding ways to use local resources when possible. Organizations are turning to local facilitators, local universities and community colleges to enhance the learning process. The extra level of local control allows content to be tailored to the area, rather than taking a national, one-size-fits-all approach. Todd added, “A big reason people are starting to prefer local is that people like to have a more personalized experience. I think part of it too is that companies want to be personalized to their company and the individual learner.”
To Todd and the team at Vital Learning, it all comes down to results. “Online courses can be good if you are looking to improve a specific task. This approach does not work as well with soft skills or more complicated skills where you need more interactivity and practice.” Todd thinks adding elements that personalize the learning creates an environment that helps the skills, “become second nature and really sink in to become part of your process and use them on the job.”
Thank you, Todd, for sharing your perspective!