For most people, summer means warm days, sunshine, beach time, fireflies and lemonade. For us, it means it’s time to get ready for our favorite event of the year—the ASAE Annual Meeting!
We’ve already started browsing through the conference schedule to plan which sessions we’re going to attend. There are a few that caught our attention because they’re covering topics that we’ve had our eye on this year as well, including:
- A Method to the Madness: How to Strategically Use and Reuse Your Content
- The Annual Conference as a Year Long Engagement Tool
- Don’t Just Learn It, Do It! Developing Microlessons for Practice & Application
- Reimagining an Innovative and Collaborative Conference
- Four Steps for Growing, Engaging and Retaining Your Membership
In fact, we’ve written blog articles that address some of these same themes. So, we went back and re-visited these articles to get the “thinking gears” moving in preparation for the conference. And then it occurred to us—maybe others will find these articles helpful as well.
We’ve prepared a list of suggested reading to kick-start your thought process and help prepare you for an engaging discussion at ASAE Annual.
Six Articles That Will Help Get You Ready for ASAE Annual
Associations are sitting on a goldmine. Unlike most for-profit organizations, associations are in the business of content. You source it for your conferences. You develop it for your educational programs. And you produce it for your publications. You have no shortage of knowledge and ideas to share. But what many don’t have is a well-defined sharing program, both internally and externally, which prevents associations from using that content to its full potential. Here are some ideas on how to overcome internal obstacles and develop a sustainable content marketing process. READ MORE
The 2019 State of the Conference Industry Report results demonstrate that conference attendance trends and membership growth trends are closely linked, making it essential that conference and membership teams work together to leverage this relationship, providing increased member benefit and attracting new audiences. Here are four ideas to achieve association growth. READ MORE
The way in which we need to deliver education is fundamentally changing because our understanding of how people learn best is changing. The origins of this shift can be traced all the way back to the K-12 classroom. The school-aged learners of today will soon be the adult learners of tomorrow, and their current classroom experiences are going to affect professional development programs in the future. This article explores five fundamental shifts in classroom learning and the potential impact on continuing education professionals. READ MORE
The learning we experience at conferences does not have to end when the conference does. And that wonderful content that you spent months collecting and vetting doesn’t have to fade into oblivion. You can use it to keep the ideas flowing, keep your attendees energized and, better yet, increase the ROI of your conference for months, if not years, after the fact. Here are five ideas to leverage content after an event. READ MORE
The discussion of mico-learning is typically centered around online and mobile-based training programs. Recently, however, some organizations have started looking at ways to redesign existing print content to implement and test micro-learning without the need for additional resources. Here are some ideas to consider for your micro-learning programs. READ MORE
Today, many associations are thinking about how to remain relevant at a time when access to free knowledge is just a click away. But there’s good news: Gen Z will find tremendous value in the opportunities that associations provide…if you can adapt to their needs and meet them on their terms. Here are some things to consider in your next conference strategy session. READ MORE
We’re very interested to gain additional industry perspectives and learn more about where these themes are headed in the coming year. And, we look forward to joining our association friends and industry partners for several days of great insights and even better conversations.
Be sure to stop by and visit us at Booth #1423. See you soon!